The SME based in Thorne (Ladysmith) receives $100,000 in financial assistance from CED.
Thorne – Supporting the tourism industry contributes to economic development in Quebec’s regions. That is why Sophie Chatel, Member of Parliament for Pontiac, on behalf of the Honourable Pascale St‑Onge, Minister of Sport and Minister responsible for CED, today announced a non‑repayable contribution of $100,000 for Chalets Prunella to help the business overcome the economic impacts of the COVID-19 pandemic.
This CED support, provided under the Tourism Relief Fund, aims to help Chalets Prunella launch and develop a tourism destination that integrates environmentally friendly practices. The project involves preparing the site, as well as building and installing cottages, an artesian well, and sanitary blocks. As the business begins operating, it will increase tourist traffic to the region, thereby helping to kick-start the tourism sector, which has been hit hard by the pandemic.
Chalets Prunella is a start-up that will offer a range of high-end cottage accommodations. The SME will have six cottages for rent, along with a tourism package service in partnership with local businesses. Packages will focus on outdoor and culinary experiences and include baskets of local products.
A key contributor to the Canadian economy, the tourism sector has been hit hard by the health crisis. Since the beginning of the pandemic, the Government of Canada has put various measures in place to help businesses suffering the impacts of COVID-19. The Tourism Relief Fund was created specifically to help organizations and businesses in the tourism sector offer innovative products and services to visitors and prepare to welcome back international travellers.
“I am delighted that the Government of Canada is supporting tourism businesses and organizations in the Pontiac region during this time of economic recovery. We must seize this opportunity to develop and support new initiatives in the thriving recreational tourism sector in the Pontiac. Quebecers will have the opportunity to test these new ideas out and, who knows, become ambassadors for our region as national and international tourism takes off once again and regains its momentum!” – Sophie Chatel, Member of Parliament for Pontiac