Victoria and Cape Breton Counties to benefit from improved tourism

eAwazLocal News

The Government of Canada continues to support the tourism sector for a strong recovery and future growth.

Nova Scotia  – Canada has much to offer the world as travel continues to safely resume: breathtaking landscapes and wide open spaces; diverse and inclusive experiences; and welcoming people from coast to coast to coast who provide outstanding service. Combined with a strong focus on health and safety and high COVID-19 vaccination rates, Canada is among the most alluring and smartest destination choices for visitors.

The pandemic has had an undeniable impact on Canada’s tourism sector. The Government of Canada has helped keep tourism businesses open and the Tourism Relief Fund will help them be even better positioned to welcome back guests.

Today, Jaime Battiste, Parliamentary Secretary to the Minister of Crown-Indigenous Relations and Member of Parliament for Sydney—Victoria, announced total investments of $468,647 for eight projects through the Tourism Relief Fund (TRF) in Victoria and Cape Breton Counties. The announcement was made on behalf of the Honourable Ginette Petitpas Taylor, Minister of Official Languages and Minister responsible for ACOA.

For the full list of projects, please see backgrounder.

Launched in July 2021, the Tourism Relief Fund (TRF) was created to help organizations and businesses in the tourism sector adapt their operations to meet public health requirements, offer innovative products and services to visitors and prepare to welcome back travellers. The TRF is administered by Canada’s regional development agencies (RDAs) and Innovation, Science and Economic Development Canada (ISED).

“As we celebrate Tourism Week in Canada, we’re acknowledging the resilience and determination of our tourism sector. As the economy reopens and people begin travelling again, we’re proud to support tourism businesses and organizations in Victoria and Cape Breton Counties. Today’s announcement is an important step in the recovery effort that will allow visitors to discover the world-class tourism experiences Atlantic Canada has to offer.” – Ginette Petitpas Taylor, Minister of Official Languages and Minister responsible for ACOA