Truro – Tourism is essential to Atlantic Canada. It boosts local economies and creates jobs, while promoting and showcasing the region’s vibrant cultures and communities. The Government of Canada is investing to help organizations harness tourism potential by undertaking strategic planning and hosting exciting events.
Stampede and hockey showcased the region while communities plan for more opportunities
Gudie Hutchings, Minister of Rural Economic Development and Minister responsible for ACOA, announced a total non-repayable contribution of $362,500 to three organizations for four tourism projects.
This investment helped the Central Nova Scotia Civic Centre Society (operating as Central NS Sports & Entertainment) host two events in Truro, the 2023 World Junior A Hockey Challenge and the inaugural Nova Scotia Stampede. This investment will also help the Town of Truro and the Town of Amherst, in partnership with municipalities and First Nations partners, develop strategic plans to increase tourism in rural centres, promote the diverse variety of local offerings and extend the tourism season. For more information, see the attached backgrounder.
Today’s announcement further demonstrates the Government of Canada’s commitment to help grow Atlantic Canada’s tourism sector, and showcase the region’s diverse experiences to visitors from around the world.
“From cowboy hats to hat tricks and everything in between, Nova Scotia has something for everyone. By working together on projects like the ones announced today, we will continue to grow a thriving tourism industry that brings in more visitors to communities like Truro and Amherst, year-round.” – Gudie Hutchings, Minister of Rural Economic Development and Minister responsible for ACOA